Common Mistakes When Creating BOGO Promotions and How to Avoid Them

Common Mistakes When Creating BOGO Promotions a...

Paula López Abellán

Poorly configured BOGOs create confusion and hurt your margins. With Planet, you can launch clear, limited promotions aligned with your goals directly from Shopify.

Common Mistakes When Creating BOGO Promotions a...

Paula López Abellán

Poorly configured BOGOs create confusion and hurt your margins. With Planet, you can launch clear, limited promotions aligned with your goals directly from Shopify.

Turn Your Cart into a Segmentation Tool with Planet

Turn Your Cart into a Segmentation Tool with Pl...

Paula López Abellán

Planet allows you to create customized shopping carts for different markets or customer types, making them a key tool for conversion and personalization. 

Turn Your Cart into a Segmentation Tool with Pl...

Paula López Abellán

Planet allows you to create customized shopping carts for different markets or customer types, making them a key tool for conversion and personalization. 

Make the Most of Summer: How to Adapt Your Promotions to the Commercial Calendar

Make the Most of Summer: How to Adapt Your Prom...

Paula López Abellán

Adapting promotions to the commercial calendar helps increase conversion without sacrificing margins; summer is key for launching bundles, gifts, and time-limited discounts that resonate with each moment and customer.

Make the Most of Summer: How to Adapt Your Prom...

Paula López Abellán

Adapting promotions to the commercial calendar helps increase conversion without sacrificing margins; summer is key for launching bundles, gifts, and time-limited discounts that resonate with each moment and customer.

Common Mistakes When Creating Bundles and How to Avoid Them

Common Mistakes When Creating Bundles and How t...

Paula López Abellán

Poorly designed bundles often fail due to lack of coherence, unclear savings, or rigidity; avoiding these pitfalls with flexible combinations, clear messaging, and smart segmentation improves conversion.

Common Mistakes When Creating Bundles and How t...

Paula López Abellán

Poorly designed bundles often fail due to lack of coherence, unclear savings, or rigidity; avoiding these pitfalls with flexible combinations, clear messaging, and smart segmentation improves conversion.

Promotions for Returning Customers vs. New Customers: Why They Should Be Different

Promotions for Returning Customers vs. New Cust...

Paula López Abellán

Personalizing promotions based on whether the customer is new or returning improves both conversion and loyalty and with Planet, you can do it in a segmented and automated way on...

Promotions for Returning Customers vs. New Cust...

Paula López Abellán

Personalizing promotions based on whether the customer is new or returning improves both conversion and loyalty and with Planet, you can do it in a segmented and automated way on...

Which Products Are Most Abandoned in the Cart and What to Do About It

Which Products Are Most Abandoned in the Cart a...

Paula López Abellán

The most abandoned products are usually expensive, raise doubts, or lack a sense of urgency. Identify which ones they are, understand why customers hesitate, and take action with targeted messages,...

Which Products Are Most Abandoned in the Cart a...

Paula López Abellán

The most abandoned products are usually expensive, raise doubts, or lack a sense of urgency. Identify which ones they are, understand why customers hesitate, and take action with targeted messages,...

Why Combining Free Gifts and Volume Discounts Might Be Your Smartest Move

Why Combining Free Gifts and Volume Discounts M...

Paula López Abellán

Combining volume discounts and free gifts is an effective strategy to increase average order value without sacrificing margins. Together, they boost conversion when communicated clearly and applied strategically.

Why Combining Free Gifts and Volume Discounts M...

Paula López Abellán

Combining volume discounts and free gifts is an effective strategy to increase average order value without sacrificing margins. Together, they boost conversion when communicated clearly and applied strategically.

Cart Upsells: 5 Mistakes That Cost You Sales (and How to Fix Them)

Cart Upsells: 5 Mistakes That Cost You Sales (a...

Paula López Abellán

Cart upsells only work if they’re relevant, clear, and well-designed. Avoid mistakes like showing unrelated products or too many options. Less is more, as long as it adds real value.

Cart Upsells: 5 Mistakes That Cost You Sales (a...

Paula López Abellán

Cart upsells only work if they’re relevant, clear, and well-designed. Avoid mistakes like showing unrelated products or too many options. Less is more, as long as it adds real value.

Advanced Free Gift Strategies: Segmentation, Personalization, and Combinations

Advanced Free Gift Strategies: Segmentation, Pe...

Paula López Abellán

A well-segmented and personalized free gift is one of the most effective strategies to boost conversion, build loyalty, and increase average order value. When applied thoughtfully, it can be combined...

Advanced Free Gift Strategies: Segmentation, Pe...

Paula López Abellán

A well-segmented and personalized free gift is one of the most effective strategies to boost conversion, build loyalty, and increase average order value. When applied thoughtfully, it can be combined...

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